Construction ‘image problem’ amongst young

Only 9% of those surveyed stated that they would consider a career in housebuilding.


Less than one in 10 young people would consider a career in construction, even though ‘more than half’ are interested in subjects that qualify them for the industry, new research by L&Q has revealed.

The research encompassed the surveying of 1,095 16-18-year olds about their career aspirations.

Around 50% of the young people said that they were interested in Science, Technology, Engineering and Maths (STEM), with only 9% stating that they would consider a career in housebuilding.

The Construction Industry Training Board estimates that 230,000 new recruits will be needed by 2020 to support construction growth and account for an ageing workforce.

There are currently 167 different careers in construction, and the built environment is the second biggest employer in the country after the NHS.

Around half of all construction careers require degrees in a STEM subjects.

However, the new research revealed that the industry was perceived as challenging and unexciting by students.

The survey further revealed:

• Science is the most popular school subject, closely followed by maths
• Young people cited concerns that construction wasn’t an exciting field to work in or they thought they wouldn’t be good at it as reasons for their lack of interest
• Exactly 40% of young people feared they wouldn’t be good at the job
• The results suggested that having an exciting career was more important than money to most young people

However, for the 9% who were interested in construction, the ‘excitement’ of the field was the biggest factor for their interest.

The findings were revealed today as L&Q launched its new schools programme aimed at increasing the number of young people joining the construction industry by raising awareness of the wide variety of jobs available.

Learning to Succeed is a £1m programme that will seek to address the sector’s image issues by offering free STEM education lessons and careers advice to 30 schools in 12 London boroughs.

The programme is being developed and delivered in partnership with Construction Youth Trust, the construction industry’s youth charity.

Schools became obliged to provide weekly careers advice to all pupils in 2018, although no extra funds have been allocated.

Matthew Corbett, Director of the L&Q Foundation, said: “Construction isn’t just about hard hats and steel capped boots, it’s also about innovation, technology, great design, communities and placemaking.

“If we’re going to solve our housing crisis, then we need our young people to help – but first we need to increase interest and awareness of the opportunities the industry has to offer.”
added that: “The average age of a tradesman on a site is now 45-years-old. And Brexit is looming.

“We’ve got a serious amount of work to do in promoting ourselves if we’re ever going to fill the substantial gaps in our skills base and make the industry more appealing to younger people.”

Construction Youth Trust Director, Carol Lynch, added: “We are delighted to be working in partnership with L&Q to develop and deliver the Learning to Succeed programme.

“It is through the development of programmes like Learning to Succeed that we can challenge the negative misperceptions of the construction industry and inspire young people to choose a career from amongst the amazing breadth of roles available within the sector.”

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